An online design challenge set a clear brief: develop a short branding concept for a video agency. I took it as an opportunity to explore a visual direction that was missing from my portfolio.
How it was bulit
From concept to execution!
In Illustrator and Figma, a complete brand identity was built step by step – logo, business card, website, outdoor advertising and social media. Real-world mockups made the concept tangible and showed how the brand holds up in context.
What it became
The end of the process
LS Productions grew beyond the original brief – what started as a short challenge became a fully developed brand concept, demonstrating corporate branding in a service-oriented context.